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Buyer & Seller leads!

For YOUR web site !

  •  Highly qualified home buyers & home sellers are looking for you

  •  We insure that they arrive on your website

  •  Our proven designs then capture a high percentage of visitors

  •  The best Return On Investment available anywhere!

"Our competitors sell advertising, RcStan sells houses"


ABACUS International  

Founded more than three decades ago by R. C. Stanley, ABACUS International has always been at the forefront of Database Marketing.

We have implemented databases since before the word was invented

  •  Our specialties today include:

Marketing

Web 2.0

e-Consultant

Digital Strategist

Techno-Marketing

Customer Development

Graphics Design

Networker

Online Marketing

Websites

Business Analysis

Brand Identity

Viral Marketing

Internet Marketing

Marketing guru

Advertising

Management Consultant

CRM

e-Marketing

Brand Development

Social Media

Telesales

Global Knowledge

Business Process

Web Development

Entrepreneur

Technology Consultant

Guerrilla Marketing

eStrategist

Customer Managed Relationships

Promotions

Business Development

TopLinked

Connections

Direct Marketing

Customer Contact

Web Designer

Opportunity Management

Chief Marketing Officer

  •  ABACUS establishes search engine accounts enabling our clients to maximize Internet advertising results Proper setup and management of these complex, challenging and time consuming systems can make the difference between your success or failure 

    •  Working with ABACUS ensures that all components of these wonderful new advertising vehicles are effectively implemented and optimized from the start

    •  Our full-service solution enables you to focus on your core business while we attain the best possible return on investment from your marketing campaigns

 

Advertising Specialists


ABACUS services include these processes: 

  •   Keyword research and development

    •   Finding the hundreds of keyword combinations that are being used by your prospects in search of your business

 

  •   Develop a complete campaign

    •   Selecting the right traffic

    •   Optimizing price structures for lowest cost and best placement resulting in a high yield campaign

    •   Tailoring the landing page web site designs for the highest capture rate

     

  •   Implement auction strategy

  •   Account managers will continually monitor your campaign elements, including:

    •   Account

    •   Terms

    •   Budget

      •   in order to achieve your desired objectives

  •   Our sophisticated monitoring software reviews your terms and placement continuously every day to:

    •   Minimize your budget

    •   Ensure desired placement

    •   Correct change in ratings that can immobilize or deteriorate keyword campaigns

     

  •   Manage your ongoing tactical updates

    •   Sponsored search advertising's auction style marketplace is constantly changing

    •   As advertisers competing for placement adjust their bids, the cost required to maintain your position varies

    •   Proper account management ensures that advertiser's listings remain in the most cost efficient placement

    •   Failing to actively manage an account can result in:

      •   Reduced exposure due to competitors' increased bids

      •   Possibly paying far too much for your leads

      •   Properly managed accounts involve multiple dimensions

        •   Cost Per Click

        •   Placement Position

        •   Click Though Rate

        •   Getting enough impressions

        •   Staying approved by the Search Engine

        •   Utilizing entire budget

        •   Not expiring too early

        •   Not exhausting any one market niche

    •     Always monitor results to maximize the effectiveness of your search engine marketing

     


 

ABACUS International recommends these search engine networks:

  • Google AdWords whose partners include:

    •   Google Search

    •   AOL 

    •   CBS

    •   Lycos 

    •   Netscape 

    •   AskJeeves 

    •   EarthLink

    •   ... and thousands of smaller partners 

     

  •  

  •  Yahoo! Search Network whose partners include:  

    •   Yahoo! 

    •   MSN 

    •   AltaVista 

    •   Excite 

    •   iWon 

    •   CNET 

    •   InfoSpace 

    •   NetZero 

    •   NBCi 

    •  ... and thousands of smaller partners 

  •  

  •  MSN AdCenter 

    •   With Microsoft's extensive network

    •   Windows Live

    •   Infoseek..com

    •   Prodigy

    •   CompuServe

    •   Live.com

    •  ... and thousands of smaller partners 

  • Ask.com

    •  A Division of Inter Active Corporation


The Players


  •   Yahoo!, Google and Microsoft each started out with a different conception of what they wanted to be on the Web.
    •   Yahoo!
  •   Yahoo! has long been known as the Web's premier portal-not just a jumping off point for other destinations on the Web, but a resource in its own right,
    •   with services like finance,
    •   weather,
    •   and entertainment.
  •   A configured My Yahoo! page can show you
    •   what's playing in local movie houses,
    •   display news stories
    •   and the week's television schedule.
  •  The company was among the first to offer an independent webmail site.
  •   Its shopping engine remains one of the best and most visited on the Internet.
  •   They have AUDIENCE!
  •   Perhaps most importantly, Yahoo! has also been the premier example of the benefits of a simple design.
  •   Even in this age of high bandwidth, Yahoo's emphasis on text and static graphics has been a chief attraction.
  •   But when it came to search engines, Yahoo! never quite established its brand-using different companies' technologies and, in time, falling behind other search engines
    • Google
  •   For its part, Google has made a name for itself as the search engine most likely to deliver relevant results high up in the search.
  •   So fast and accurate were the searches that, for many people, the engine itself has become a kind of micro-portal-the home page from which you launch directly into the Web.
  •   Google also figured out a revenue model that has made it a wealthy company.
  •   Instead of relying on banner advertising, it promoted the idea of "Sponsored Links"- results based on a search that pay their way onto the user's screen.
  •   The idea seems to suit everyone:
    •   Users aren't put off by distracting advertising
    •   While advertisers only pay to be viewed
    •   By people who have expressed some interest.

       

      •   Microsoft
  •   MSN's brand identity has been blurry, not as clearly portal-like as Yahoo!

    •   Not known for its searching prowess like Google

    •   But Microsoft is nothing if not persistent

    •   So the company has gone back to the drawing board yet again with another re-launch

    •   The MSN name is out

    •   Windows Live is in

    •   Live.com, currently in beta, looks very different than its predecessor websites.

    •   Gone are the banner advertisements and cluttered look.

    •   Live.com has a spare design, with lots of white screen and sparse text.

    •   In its Zen-like simplicity, the Windows Live looks a lot like Google


    OUR SERVICE:

     

    ABACUS International provides your personal marketing expert as your single point of contact

    •   This person is dedicated to your success every step of the way

    •   A thorough analysis for your marketing program is undertaken, this includes:

      •   Your business 

      •   Your website 

      •   Specific goals 

      •   Your revenue model

    •   The resulting marketing campaign should be:

      •   Successful 

      •   Individualized 

      •   Cost effective 

      •   High capture rate for online conversions

     

    •  Our experienced team possesses valuable knowledge resulting from years of account management and thousands of satisfied clients

      •  This enables you to instantly benefit from proven strategies and how they work

     

    •   Furthermore, ongoing attention is required for: 

      •   Staying on top of Google AdWords editorial acceptance

      •   Detailed bid management for Yahoo! Search Marketing 

      •   Campaign placement and demographic controls for Microsoft's MSN AdCenter 

      •   Adjusting to Ask.com's constantly evolving platforms 

      •   Utilizing the sophisticated tools that Microsoft is introducing on MSN Live

    •   As well as competitors' ever-changing bids and your current advertising budget 

     

    •  Your skilled account manager will manage specific objectives for your website:

      •  Track the effectiveness of your ad campaigns

      •  Make necessary adjustments to keywords for market conditions and competition

      •  Maximize your return on investment

    •  

    Clients are loyal to ABACUS International, because of our understanding of the many factors in effective search engine marketing

    •  This means our experienced team enables our clients to capitalize on the 500 million+ searches per day performed by people using search engines to find:

      • Products

      • Services

      • Vital information

      • Purchase

    •  As your partner, we take care of everything for you and pride ourselves on providing the best service and results available

    •  Our established industry relationships include:

      •  Google

      •  Yahoo

      •  MSN

      •  Ask.com

    •  Additionally our many years of valuable experience enable us to provide our clients with unparalleled service

    •  We are so confident you will see value from our service that we do not require any long term contracts

    •  Therefore we earn your business day

       To find out if ABACUS is right for your business:

      •   Please read the services section of our website or

      •   contact our friendly, knowledgeable staff today


    Contact Us

    ABACUS International

    Telephone 

    Electronic mail

    General Information:

    Service@Aba-cus.com

    Sales:            

    Sales@Aba-cus.com

    Customer Support: 

    Support@Aba-cus.com

    Webmaster:  

    Master@Aba-cus.com

    (858) 750-3161

     
    FAX

    (801)407-7580

     
    Postal Address

    5666 La Jolla Boulevard, La Jolla, California 92037-7523

    CompanyCity

Telephone
((858) 750-3161
FAX
(801)407-7580
Postal address
5666 La Jolla Boulevard, La Jolla, California 92037-7523
Electronic mail
General Information: Service@Aba-cus.com
Sales:
Customer Support:
Webmaster: Master@Aba-cus.com

 

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